Home / Blog / Busting the myth: Too complex for CPQ

Busting the myth: Too complex for CPQ

Are my products too complex for CPQ?

The quick answer is no! CPQ solutions are designed to handle product complexity, no matter how customizable your products are. For manufacturers of complex products with a high volume of variants, CPQ enables accurate configuration and pricing, and streamlines sales and engineering workflows to deliver custom products faster and with greater accuracy.

A well-implemented CPQ solution enables manufacturers to meet customer demand for customizable products, enabling sales teams and customers to accurately configure complex products.

CPQ for complex products

What does complex mean?

Products can be complex, depending on the number of SKUs or product variations, the rules and interdependencies across product components, and the level of pricing variability.

Signs that your products are complex

  1. Slow quote & sales cycles
  2. High volumes of customization requests
  3. Errors in quotes
  4. Difficulty in managing discounts and promotions
  5. Sales team frustration
  6. Poor customer satisfaction

Learn more about the signs your business needs a CPQ solution here.


How CPQ enables complexity

CPQ solutions enable manufacturers across a range of industries to design, sell, and manufacture complex custom products effectively, using the features and functionality below:

  1. Rules-based logic
  2. Guided selling
  3. Product visualization
  4. Documents & data for manufacturing custom products

Rules-based logic

Using rules-based logic, CPQ ensures every configuration, price, and quote is accurate, no matter how complex the product is.

Rules-based logic ensures that only valid, manufacturable products are quoted and designed, reducing costly errors, rework, and waste.

Guided selling

Complex custom products can often have hundreds, or sometimes thousands, of different variations, making it difficult to guarantee accurate configurations.

With guided selling functionality in CPQ, sales teams build configurations with ease, selecting product features from a set of pre-determined manufacturable options. This ensures accuracy and speeds up the sales cycle.

Product visualization

CPQ adds 3D product visualization to the sales process, helping to streamline complex configuration, providing sales teams and customers with the ability to rotate, zoom, and change different product features in real-time, within a 3D view.

Rather than relying on technical drawings, customers and sales teams can see their design take shape in real time. It’s easy to see the impact of any configuration changes and to understand what the finished product will look like.

Documents & data for manufacturing custom products

Creating documents & data is often a bottleneck in the sales process. CPQ for manufacturing solutions include all the features of standard CPQ tools, but can also automatically create the documents and data required for manufacturing.

Automatically creating technical documents frees up valuable engineering resources to focus on higher-value design tasks.

Manufacturers using DriveWorks CPQ

Manufacturers of all sizes, across all industries, use DriveWorks CPQ to accurately configure, design, and sell complex products

Architectural & building components

Autex use DriveWorks CPQ to reduce time to quote and enable their sales team to deliver more.

Furniture & fixtures

Maglin use DriveWorks CPQ to speed up their sales cycle and improve customer service

Transportation

Waimea use DriveWorks CPQ to manage complex configurations with ease.


Webinar – Introduction to creating a CPQ solution using DriveWorks

Tuesday, 26th May, 8am and 3pm BST

DriveWorks combines powerful SOLIDWORKS® part, assembly, and drawing automation with engaging 3D CPQ sales configurator features to enable manufacturers to implement a successful digital selling strategy, work smarter, reduce errors, and exceed customer expectations.

In this webinar, our product experts will share their knowledge of  creating a CPQ solution using DriveWorks.

We run this webinar twice, so just pick the time that works best for you.